Right to Left is a design and brand studio founded by Samar Maakaroun.

We create brands that integrate worlds, cultures, and languages — East to West, local to global, strategy to creative.

Female led, multilingual, interdisciplinary and cross generational, we bring our varied perspectives to each brief, and we enjoy digging into the nuance of culture and language.  

We aim to design for a world that is mixed, colourful, open and connected.

We create brands and digital products, with a heavy typographic component, covering English, Arabic and Chinese.

Services:

Naming
Brand Strategy
Brand Identity
Brand Architecture
Art Direction
Typography
Exhibition Design
Digital Design